Most accounting firms want more of the right clients. Business owners who value expertise and aren’t just shopping for the lowest price. The challenge is that even the best firms don’t always show up online where those clients are searching. That’s where the combination of Long Beach SEO and a fractional CMO for accounting firms […]
Today’s accounting clients are searching online before they ever pick up the phone. Strong marketing for accountants helps your firm stand out, communicate credibility, and attract business owners who value expertise over price. With the right approach, even small and mid-sized firms can build trust, visibility, and a steady flow of qualified leads. Understanding Your
It’s been a little over four years since I started working as a fractional CMO. It’s been challenging, rewarding, and honestly, I wouldn’t change a thing. How I Got Here Before stepping into this role, I worked in-house at a CPA firm as the Director of Business Development and Marketing, and before that, at a
A Day in the Life of a Fractional CMO Read More »
One of the questions I get asked most often is: “Who do you work best with?” The truth is, not every business needs a fractional CMO. However, once your revenue reaches the $5–10 million range, marketing becomes essential. At that level, you’ve been doing something to get here, but usually, there hasn’t been a clear
What My Perfect Client Looks Like (and Who Benefits Most From Working With Me) Read More »
Can you imagine hiring a marketing professional with 20 years of experience for only $36,000 a year? It sounds impossible, right? However, that’s the average investment my clients make with me each year. The Value Behind the NumberFor that cost, they get more than just a marketing assistant. They get a marketing foundation built on
Can You Really Get 20 Years of Marketing Experience for $36k a Year? Read More »
Accounting firms are in a highly competitive market, and it’s crucial for them to stand out and establish themselves as trusted and respected thought leaders in the industry. This is where content marketing comes in. But what exactly is content marketing, and why is it so important for accounting firms? Content marketing refers to the
Content Marketing: The Importance for Accounting Firms Read More »
