I’ve worked on several branding projects recently, and it’s always amazing to see the transformation that happens when a business cleans up and defines its brand. Your brand is the first impression people get — it represents your credibility, your professionalism, and your values. Whether you realize it or not, your digital footprint tells a […]
The Power of Branding: Why It Matters More Than You Think Read More »
One of the questions I get asked most often is: “Who do you work best with?” The truth is, not every business needs a fractional CMO. However, once your revenue reaches the $5–10 million range, marketing becomes essential. At that level, you’ve been doing something to get here, but usually, there hasn’t been a clear
What My Perfect Client Looks Like (and Who Benefits Most From Working With Me) Read More »
Can you imagine hiring a marketing professional with 20 years of experience for only $36,000 a year? It sounds impossible, right? However, that’s the average investment my clients make with me each year. The Value Behind the NumberFor that cost, they get more than just a marketing assistant. They get a marketing foundation built on
Can You Really Get 20 Years of Marketing Experience for $36k a Year? Read More »
In today’s competitive landscape, accounting firms are expected to do more than provide solid tax and advisory services—they need to stand out, build trust, and generate consistent new business. The challenge is that most firms under $5 million in revenue don’t have the resources or the need for a full-time Chief Marketing Officer. That’s where
Why a Fractional CMO Can Be a Smart Move for Accounting Firms Read More »
When customers in Long Beach search for a “coffee shop near me” or “plumber in Long Beach,” they’re relying on Google’s local results to decide where to go. For small businesses, this means showing up in local searches isn’t optional—it’s essential. That’s where local SEO comes in. Why Local SEO Matters for Long Beach Businesses
Local SEO in Long Beach: How Small Businesses Can Get Found Online Read More »
If you’ve been searching for “website design ideas” or “best website design” to inspire your next move online, you’re not alone. Small business owners often know they need a professional site but aren’t sure where to start. The good news is that creating a great website doesn’t have to be complicated—or expensive. If you’re in
Best Website Design Ideas for Small Businesses in Long Beach Read More »
September is a critical month for CPAs. The personal tax return deadline has just passed, and the corporate deadline is only a month away. In the middle of deadlines and extensions, it’s easy to push marketing to the back burner. But this window—before year-end planning begins—is actually the perfect time to organize your CPA firm’s
CPA Firm Marketing: Why September Is the Perfect Time to Refocus Read More »
When you search for a “website designer near me,” chances are you’re looking for someone who can not only create a professional site but also understand your business and your local community. If you’re a small business in Long Beach, working with a local web designer is one of the smartest investments you can make.
Looking for a Website Designer Near Me? Why Small Businesses in Long Beach Choose Local Read More »
Marketing Long Beach businesses requires a strategy that balances local expertise with modern digital tools. Whether you’re a professional service firm, a nonprofit, or a family-owned business, the Long Beach market offers unique opportunities — and challenges — that call for a tailored approach. Why Marketing in Long Beach is Different Long Beach isn’t just
Marketing Long Beach: How Local Businesses Can Stand Out Read More »
Professional service firms — from accounting and law practices to financial advisors and real estate companies — face a unique challenge in today’s competitive market. Your clients aren’t just buying a product; they’re investing in your expertise and credibility. That’s why your marketing strategy needs to do more than attract attention — it must establish
Top 7 Marketing Strategies for Professional Service Firms in Long Beach Read More »
