In the accounting world, where precision and attention to detail reign supreme, marketing might seem like an alien concept. After all, most accountants chose this profession for their love of numbers, not necessarily for the people aspect of the business. However, carving out a niche and building relationships is crucial to success in today’s competitive […]
The Importance of Consistency Marketing for Accounting Firms Read More »
As we approach our 3rd anniversary on July 1st, we are beyond excited to share some big news with you – we’re unveiling a fresh look that perfectly embodies the essence of LHO & Co.: a beachy vibe, fun, professional, and dedicated to delivering top-notch service. 🌊🌴 Who We Are At LHO & Co., we
Celebrating 3 Years of LHO & Co.: Our New Brand Unveiled! Read More »
Having spent 11 years in-house at a CPA firm, I can attest firsthand to the transformative power of content marketing for accounting firms. While it requires time and consistency, the rewards are significant. By addressing topics relevant to clients’ questions, your firm can boost its visibility in local searches and stand out in a competitive
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As the former Marketing Director of a CPA firm for nearly 11 years, I’ve witnessed firsthand the transformative power of strategic marketing. When I began my journey, the firm had about 10 employees. We had nearly tripled by the time I left, boasting close to 30 dedicated professionals. This remarkable growth didn’t happen by chance. It resulted
Unleashing the Potential of CPA Firms Through Strategic Marketing Read More »
In the digital age, having a robust online presence is crucial for any law firm. A professional website is often the first point of contact potential clients have with your firm, making it essential to get it right. While many digital marketing agencies exist, opting for a local web development agency can offer distinct advantages,
Why Law Firms Should Choose a Local Web Development Agency Read More »
In today’s digital landscape, professional service firms—legal, accounting, consulting, or healthcare—must leverage inbound marketing strategies to attract and retain clients. SEO (Search Engine Optimization) inbound marketing is particularly effective for these firms, as it helps potential clients find you organically when they need your services the most. Here are four essential tips for implementing successful
4 Tips for SEO Inbound Marketing for Professional Service Firms Read More »
In the competitive accounting world, standing out and attracting potential clients can be challenging. Content marketing is a powerful tool that can help accounting firms enhance their online presence, establish authority, and attract new clients. In this blog post, we’ll explore why content marketing is crucial for accounting firms and how SEO principles can be
Content Marketing for Accounting Firms: Why It Is So Important for Your Practice Read More »
Standing out and attracting potential clients in the competitive legal landscape can be challenging. Content marketing is a powerful tool that can help attorneys enhance their online presence, establish authority, and attract new clients. In this blog post, we’ll explore why content marketing is crucial for attorneys and how SEO principles can be applied to
Content Marketing for Attorneys: Why It Is So Important for Your Practice Read More »
Maintaining a robust online presence is crucial for any business aiming to thrive in today’s digital age. One of the most effective ways to enhance your online visibility is through Search Engine Optimization (SEO). A critical component of a successful SEO strategy is consistently creating and publishing blog posts on topics relevant to your industry.
Creating a website for your CPA firm is critical in establishing your online presence and attracting potential clients. Here are some essential tips to help you optimize your CPA website effectively: 1. Keep It Simple Simplicity is key in website design. A clean, uncluttered layout ensures that visitors can easily find the information they need.
7 Essential Tips for Creating an Effective CPA Website Read More »
