Hopefully, you’ve started your marketing and business development planning for 2022, but if you haven’t, you’re not alone, and it’s not too late! Here are three tips to help you achieve your marketing and business development goals in 2022. #1 Create a plan. The plan doesn’t need to be elaborate, but it must be achievable […]
Maintaining a robust online presence is crucial for any business aiming to thrive in today’s digital age. One of the most effective ways to enhance your online visibility is through Search Engine Optimization (SEO). A critical component of a successful SEO strategy is consistently creating and publishing blog posts on topics relevant to your industry.
Call me Email me Facebook Linkedin Call me Email me Facebook Linkedin Growth Initiatives for Professional Service Companies We are a marketing agency serving as your Fractional CMO, focusing on developing your business development foundation and inbound marketing strategy, allowing you to concentrate on your core strengths as we drive your business growth. Dive Deeper
Most accounting firms want more of the right clients. Business owners who value expertise and aren’t just shopping for the lowest price. The challenge is that even the best firms don’t always show up online where those clients are searching. That’s where the combination of Long Beach SEO and a fractional CMO for accounting firms
Most accounting firms reach a point where they’re “busy,” but not necessarily growing. They have referrals, loyal clients, and a solid team — but there’s no real strategy behind business development, content, or visibility. That’s the exact moment when a fractional CMO makes the difference. Instead of making a full-time hire, firms get an experienced
It’s been a little over four years since I started working as a fractional CMO. It’s been challenging, rewarding, and honestly, I wouldn’t change a thing. How I Got Here Before stepping into this role, I worked in-house at a CPA firm as the Director of Business Development and Marketing, and before that, at a
At LHO & Co., we provide fractional CMO services for professional service firms, including law firms, accounting firms, and financial advisors who need marketing leadership but aren’t ready to hire a full-time Chief Marketing Officer. Our goal is to give you the strategic direction, structure, and accountability of an experienced marketing executive—without the overhead cost
In today’s competitive landscape, accounting firms are expected to do more than provide solid tax and advisory services—they need to stand out, build trust, and generate consistent new business. The challenge is that most firms under $5 million in revenue don’t have the resources or the need for a full-time Chief Marketing Officer. That’s where
In today’s competitive legal market, standing out online is no longer optional — but many firms assume the only way to get noticed is to spend more money on ads. The truth is, you don’t need a bigger advertising budget to attract the right clients. With a smart, targeted marketing strategy, attorneys can increase visibility,
Updated: July 29, 2025 In today’s crowded digital space, standing out in organic search results can feel like you’re shouting into the void—especially if you’re a small business without a big budget. But here’s the good news: Google has made updates that increasingly reward niche expertise, local relevance, and genuine content—all areas where small businesses
