Creating a website for your CPA firm is critical in establishing your online presence and attracting potential clients. Here are some essential tips to help you optimize your CPA website effectively: 1. Keep It Simple Simplicity is key in website design. A clean, uncluttered layout ensures that visitors can easily find the information they need. […]
In the competitive legal industry, having a standout online presence is essential for attracting clients and distinguishing your firm. When designing a website that genuinely reflects your boutique law firm’s unique identity and expertise, partnering with a local boutique marketing agency can make all the difference. Here are several compelling reasons why working with a
In today’s rapidly evolving digital landscape, an engaging online presence is essential for every business, regardless of size. When crafting and maintaining your WordPress website, partnering with a local marketing company in Long Beach, CA (ME!), that specializes in catering to small businesses can provide a range of distinct advantages beyond mere technical expertise. Let’s
When discussing digital marketing strategies, it’s common for some clients to overlook the importance of Search Engine Optimization (SEO), especially professionals (CPAs, attorneys & financial advisors). However, it’s critical to remember that having a well-built and easy-to-navigate website is essential regardless of SEO. This blog post will explore why having a clear and informative website
Do you know what search terms people are using to find your website? If you don’t know, you should find out. I have found, especially with websites that have been around for a while, that the search terms might surprise you and not be what you want them to be. The amount of traffic you’re getting
Most businesses I work with have a Google Analytics page set up and know the importance of the information that can be found there. What I find regularly though is that not a lot of people have access to their Google Search Console account, which is unfortunate because it can be a great marketing
I know I tend to talk about websites a lot, but it is because they are a critical component to the health of your marketing and business development efforts. Make sure your website accurately reflects who you are and what you do. Websites are oftentimes the first impression of someone learning about you and your
You had the same website for years, and you finally invested in developing a new one. Congratulations! Websites are vital to a business’s success and help build credibility with potential clients. Was the only reason for the update to look more polished and modern? If so, you can stop reading now. Mission accomplished.